Established: 2008
Profile image: Jordan Chan, Senior Project Manager; Ron Leow, Director; Norman Lim, Partner; Yy Lim, Senior Interior Designer
Location: Norman Lim’s house.
In all the residential properties that Asialand ID builds or designs, the designers treat each as if it were their own home. The high level of commitment and effort that was put
into creating Norman’s home was no different from the others.
What is your firm’s design identity?
Asialand ID focuses on function and feasibility. Every design must serve its function and long-term feasibility.
What makes your firm and its work unique?
Our firm focuses on the process of the work rather than the final outcome.
What constitutes a purposeful space?
It has to satisfy the design brief, function, cost and lifestyle of the occupants.
What is your best design advice?
The design and costs have to reach a sensible balance, and we as designers have the responsibility to ensure this.
“It’s far more important to pay closer attention to the design journey than the final outcome.”
– Ron Leow, Managing Director and Co-founder
When it came time to design his very own family home, Norman Lim, partner at Asialand ID, started by reconstructing the estate to extend its floor area and enlarge the semi-detached house, transforming it into a nature-inspired sanctuary.
The designers from Asialand ID used concrete surfaces liberally inside and out to establish a distinctive yet cosy family home.
This two-storey terrace house by Asialand ID exudes sophistication with its dark palette and an emphasis on lines and shapes.
Coined “The Treehouse” by its designers from Asialand ID, this semi-d overlooks a lush canopy of foliage and daylight. It’s a Design and Build project featuring a palette of materials and colours inspired by the tropics.
