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Notion of W

Established: 2018
Notion of W team

From left: Wein Goh, Design Director and Grace Chua, Senior Designer

Our story:
Notion of W is committed to redefining modern living for individuals and families. With every project, we aim to create environments that not only serve a practical purpose but also enrich daily life.

Where we shine:
We engage with our clients openly, listening carefully to their needs, desires, and daily routines. By understanding what matters to them, we are able to offer thoughtful and practical solutions that enhance the way they live and enjoy their space.

Things that fuel our creativity:
Our creativity is driven by a blend of curiosity, collaboration, and a constant search for fresh ideas. Engaging with clients, exploring new materials, and tackling design challenges push us to think innovatively. Above all, we are passionate about creating spaces that hold meaning, resonate personally, and bring ideas to life in a way that feels authentic and inspiring.

Top advice to clients:
Design a space that reflects who you are and how you live. Thoughtful planning and a focus on functionality create an environment that not only looks great but works seamlessly for you. Investing in quality adds lasting value and comfort.

Notion of W logo

Email Contact: hello@notionow.com

Telephone: (65) 6322 3856

Website: notionow.com

Address: 1 Tampines North Drive 1, T-Space #08-56, Singapore 528559

Please feel free to contact Notion of W

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    Projects featuring Notion of W

    Peranakan perspectives – by Notion of W

    Notion of W designs a multi-generational home built to stand the test of time, where modern living seamlessly intertwines with the family’s Peranakan heritage.

    All in the family

    With smart space planning and a careful selection of materials, Notion of W has transformed this home into a functional, spacious and family-friendly abode.

    Announcing the winning project in Lookbox Annual 2024 People’s Choice

    The results are in! We reveal the winning project that received the most votes in Lookbox Annual 2024 People’s Choice, and our five prize winners.

    Linear luxury

    Capitalising on the house’s elongated layout, Notion of W carved out spacious dining and living areas to cater to the homeowners’ growing family and love for hosting.

    Quality time together

    Notion of W gave this semi-detached house a meaningful overhaul, adapting it for a family of six with expanded communal spaces such as a larger living area, and a family-friendly attic.

    Relive the highlights of Lookbox Annual 2023 People’s Choice

    From issue launch to reveal, here’s all you need to know about the Lookbox Annual 2023 People’s Choice competition.

    Announcing the winning project in Lookbox Annual 2023 People’s Choice

    The verdict’s out! We reveal the winning project that garnered the most votes in Lookbox Annual 2023 People’s Choice, and our five prize winners.

    House of Mickey

    For a couple that loves Mickey Mouse, Notion of W designed a home with subtle touches inspired by the famous mouse.

    A cat-friendly home with quirky touches

    Cat holes and scratch-proof walls are just some of the details that make this flat so special for a fun-loving couple and their felines.

    Embracing understated luxury in a spacious family home

    Home to a family of four and their helper, this roomy abode has been tastefully decorated by Notion of W to be a picture of timeless simplicity and luxury.  

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    Contact us

    For story submissions:
    editorial@indesign.com.sg

    For sales & partnership enquiries:
    sales@indesign.com.sg

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