Shopping for the bathroom and kitchen just got a lot cooler thanks to GROHE’s new flagship store in Orchard Road. Here are five reasons why.
16 May 2018
Text by Janice Seow
GROHE’s very first fully-owned flagship store in the world, located right here in Singapore, is changing the game when it comes to how we shop for our bathrooms and kitchens.
Located in the heart of Orchard Road at Shaw Centre, 1 Scotts Road, the 6,000sqft, two-level showroom is hard to miss thanks to its full-length windows that offer generous views of the beautiful products within.
Step inside, however, and you quickly realise that the store has much more to offer than just a showcase of great products, ready for purchase. Using advanced technology, interactive simulations and more, every aspect of the store has been designed to offer visitors a holistic shopping experience. At the GROHE SPA flagship store, visitors can learn about GROHE’s innovative water technologies, and even get a glimpse of how the products might look in their home.
Here are five awesome things you’ll find at the GROHE SPA flagship store:
#1 Live water areas
The showroom features live water areas where one can experience the company’s Dreamspray technology first-hand.
#2 VR technology
The Shower Configurator lets visitors customise their preferred shower system and experience how it comes together in function and design before making a purchase. The icing on the cake – using a VR headset, visitors can see their selections brought to life via projections, all without getting wet.
#3 Shop with RFID
Visitors can get immediate access to information via a mobile device with the help of RFID technology. They can learn more about each product displayed and get detailed specifications as they walk through the store, tagging and emailing information to themselves instantly.
#4 Big screen view
Alternatively, visitors can choose to project their selections onto a 49-inch interactive touchscreen display interface to better understand each product, as well as view how the products have been used in hotel and residential projects from around the world.
#5 Hotel inspired
Looking for design inspiration? The second level houses interior mock-ups of actual hotel bathrooms to show how GROHE’s products are used in hotels around the world.
Visit GROHE SPA Flagship Store at Shaw Centre, 1 Scotts Road, #01-04/05, www.grohe.sg
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